Feminea Aeterna Approved Label and why it matters.

Feminea Aeterna Approved label, here for Elia 1303 bra

Yes, right Honeys, "auntie" has been quite absent in here. But not inactive.

To make a long story short:

• I went bra shopping to renew my fleet of Doreens and CrossYourHeart
• They're soon to be discontinued
•  Not all businesses are CD/TV/TG friendly, most openly hostile
• Bra search radar locked on Elila and this was an entirely different world

Yes indeed. But my radar blew quite some fuses in the process. Not an easy challenge.

How to tell if a brand has appropriate quality products AND positive attitude towards "us" ?

Simple. Pick your phone, dial number, disclose the nature of your call and "gender status", try to get thru to a knowledgeable fitter/designer/product-manager. Good luck with that. Again and again. Ad nauseum.

I'm not here to shoot fireballs at businesses/brands/shops/outlets. That would be a major strategic error since I'll run out of ammo right from the start. No need to waste. Better hit on target.

Spot and positively signal those friendly to "us" operations with appropriate product lines.

The "Feminea Aeterna Approved" label is exactly about that. A positive signal to identify just about anything of value to our emancipation.

No one can positively tell the proportion of Sissies. What we know for sure is that Sissies can be very private and secretive. Therefore an unexpected number of us populate the consumer landscape.

From this point onwards it's all just common sense.

I love you, I love you all !